Shawn Woods Creative Director

Social Gaming Network Connections

Social Gaming Network Connections

Finding the idea for an iPhone game is one thing. Making it all work together is another. It can be quite overwhelming and confusing. Which is exactly why I decided to take a more visual approach to connecting these social networking outlets.

It all starts with the iPhone App or Game. I believe every new app should include the basic necessities and viral hooks: Connect to Facebook to brag to your friends and compete on leaderboards, post high scores to Twitter, tell a friend through email, even bump and email if you get that far.

If you post a message on Facebook (or Facebook Pages), it should automatically feed into Twitter. AdMob (now Google) has a great system of sharing similar apps and cross promoting one another. If I am playing a game I like, I will click an ad at the bottom that appeals to me (Tap Tap by Tapulous does a great job of this). Posting on my blog should connect to Facebook, which in turn puts a note on Twitter. The company website is separate from the game website and linked together. LinkedIn takes feeds from your blog. It all works together.

Create a CafePress storefront for print-on-demand t-shirts, mugs, mouse pads, environmentally safe grocery bags, calendars, etc. Stores can be created for free or you can upgrade to the premium model with unlimited products for a small fee of $5.95/month. Linking to your store and back creating yet another link in the social networking ring. Of course, as you create movies its wise to post on all the major video sites like YouTube, and Vimeo.

And then there are your “traditional” online advertising campaigns through Press Releases, Google Adsense, and good old fashioned emailing to noteworthy bloggers, news sites, and gamers. A company called Moo has custom “mini cards” for a cheap price ($20 for a 100 pack). These are excellent quality cards with a waxy finish. They are great for in person promotions and starts an interesting conversation to break the ice. You can customize each double-sided card with your app on the front and information how to download it on the back.

If you’d like you site linked here, I’ll start a list below to make connections. Or post a comment/ping back below.

Wildfire Game Labs
Magic Word Party Game on the iPhone – Follow us on Twitter! – Facebook Page

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Welcome to my new blog! I have decided, after much deliberation, to switch to a blog format. This will allow me to update my website a lot more often. I also plan on writing some industry-related articles, and post links to information that interests me.

Thanks for visiting!
- Shawn

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